Marketing group exec shares magazine experience
- September 6, 2012 |
- WILLIAM EHART
DALLAS - Attendees at ASAEs annual meeting often said interaction with peers was as stimulating as formal educational sessions. In one instance, a comment by Lisa Lockwood, director of development for the Marketing Research Association, during a session on membership, sparked extended conversation with fellow executives afterward. RELATED CONTENT ASAE in Dallas: Execs find ideas, energy at annual meeting New ASAE board chair sees a lot of energy in association Job hunting tips and tricks a hit at ASAE annual meeting Lockwood said her group is benefiting from a decision to make its magazine free for members and nonmembers alike. We had been told through our… Read More